Over 300 guests including actors Joe Taslim and Atiqah Hasiholan, musician Andien Aisyah, and other guests including Ario Bayu, Velove Vexia, Eva Celia, Andini Effendi, Chiko Jeriko, Sara Djojohadikusumo, Whulandary Herman, Laudya Chynthia Bella, all of whom wore Burberry, attended the Grand Opening of the British label's store in Plaza Indonesia in Jakarta.

In line with the global store design concept developed by Burberry Chief Creative Officer, Christopher Bailey, the retail space utilized British materials throughout for an authentic atmosphere, as well as a 75” LCD screen and interior video walls showcasing enhanced audio visual brand content, controlled by the brand’s global headquarters in London.